Over the next 30 days, we’ll guide you through transformative leadership practices tailored for these unprecedented times.
Each Monday, new training videos & materials will be made available, equipping you with essential tools to lead your fair to the next level!
Excited to support your journey!
Here is an outline of the video “library“.
Check back here at the beginning of each week or binge watch, as you wish, the videos on the following subjects.
In this video we outline creating your written outreach plan to build our volunteer community! (Video Length 15min, handout below)
In this video we discuss the framework of a “volunteer experience“ plan, ensuring that we build a community of volunteers that thrIves. customers a reason to do business with you. (Video Length 12min)
Volunteers that feel seen and heard those that feel invisible disappear! In this video Ian lays out a system for ensuring that volunteers are recognized and celebrated year round. Making them feel both seen and heard. (Video Length 9min, see handout below)
In this video, we outline a system for coaching, poor performers, both individuals, and a group. A practical trust based user driven approach to taking poor performers to standard and above standard! (Video Length 25min)
This video walks you through the foundational step of volunteer recruitment: telling your story. You’ll learn how to articulate your personal journey and your organization’s mission in a way that inspires trust and connection. Discover how to position your fair or ag society as a compelling cause worth investing in—through time, talent, and treasure—by aligning your story with the values of today’s experiential, purpose-driven volunteers. (Video length- 11min)
To recruit effectively, you must reach people where they are—with strategies tailored to how they engage. This session explores a two-pronged approach: • Grasstops: Leverage social media and a strategic drip campaign to build awareness and momentum. • Grassroots: Launch a relational marketing effort rooted in personal connection—like the “100 Cups of Coffee” strategy—to engage people of influence in your community. Learn how to cast a compelling vision that draws both digital audiences and key local connectors into meaningful partnership. (Video length 17 min)
Social media isn’t just a marketing tool—it’s a community-building powerhouse. For fair boards and societies, it’s not about selling tickets or promoting events; it’s about creating meaningful engagement that builds trust, fosters relationships, and strengthens community involvement. When done right, social media doesn’t just spread awareness—it mobilizes supporters, attracts volunteers, deepens donor relationships, and sustains engagement long after the event ends. This session will dive into how fair boards and Ag societies can use social media strategically to cultivate an online presence that resonates with their audience, increases participation, and strengthens community bonds. (Video Length 55min)
Today’s volunteers expect choice, clarity, and flexibility. This video focuses on how to build a recruitment experience that meets people where they are—offering various pathways into your organization. From task-specific roles to behind-the-scenes support, you’ll learn how to design user-driven systems that make it easy and attractive for anyone to say “yes” to making a difference. (video length 9min)
This video introduces a comprehensive survey designed to gather insights into potential volunteers’ expectations, skills, interests, and availability. By understanding these aspects, organizations can align volunteer roles more effectively, ensuring a mutually beneficial experience. (Video Length 5min)
Effective onboarding is crucial for volunteer retention. This session emphasizes the importance of clear task descriptions and the creation of a “Why Video” to communicate the organization’s mission and values. Such tools help volunteers understand their roles and the broader impact of their contributions. (Video Length 5min)
Delegation is a vital leadership skill. This video explores strategies for assigning tasks appropriately, ensuring that volunteers feel empowered and trusted. Proper delegation enhances productivity and fosters a collaborative environment. (Video length 8min)
Below the videos, make sure to access the downloadable handouts.
In this no-fluff session, Ian Hill shares the tools, mindset, and real-life strategies to address the hard stuff head-on—without losing your integrity or the mission. You’ll learn how to set boundaries, confront poor behavior constructively, and protect the culture you’ve worked so hard to build. Because your fair, ag society, or nonprofit deserves a team that lifts it up—not tears it down.
In this video Ian lays out a process for personal change, a step by step process for implementing change in your personal or professional life.
Here is an outstanding activity to better understand your leadership style and the approach of others. Deeper understanding of your own approach and the style of others will increase the likelihood of alignment and success.
In this video, Ian gives us a system to not only manage our time but more importantly to maximize its utilization!
The Mental Strength Menu is a proactive framework for mental resilience. It offers seven core practices—purposeful engagement, playful exploration, connection, reflection, physical vitality, intentional recovery, and restful sleep—designed to prevent stress and foster long-term well-being Download the guide to start strengthening your mental wellness today!
Fairs.com believes that every fair in Alberta, regardless of size or budget, deserves access to the tools needed to operate, grow, and thrive. They recognize the vital role fairs play in their communities—preserving agricultural traditions, driving local progress, and fostering essential human connections. With innovative digital ticketing, marketing, and website services, Fairs.com provides a full set of tools to ensure fairs remain vital hubs of tradition and progress.
Here is an outline of the video “library“.
Check back here at the beginning of each week or binge watch, as you wish, the videos on the following subjects.
In this video we outline creating your written outreach plan to build our volunteer community! (Video Length 15min, handout below)
In this video we discuss the framework of a “volunteer experience“ plan, ensuring that we build a community of volunteers that thrIves. customers a reason to do business with you. (Video Length 12min)
Volunteers that feel seen and heard those that feel invisible disappear! In this video Ian lays out a system for ensuring that volunteers are recognized and celebrated year round. Making them feel both seen and heard. (Video Length 9min, see handout below)
In this video, we outline a system for coaching, poor performers, both individuals, and a group. A practical trust based user driven approach to taking poor performers to standard and above standard! (Video Length 25min)
This video walks you through the foundational step of volunteer recruitment: telling your story. You’ll learn how to articulate your personal journey and your organization’s mission in a way that inspires trust and connection. Discover how to position your fair or ag society as a compelling cause worth investing in—through time, talent, and treasure—by aligning your story with the values of today’s experiential, purpose-driven volunteers. (Video length- 11min)
To recruit effectively, you must reach people where they are—with strategies tailored to how they engage. This session explores a two-pronged approach: • Grasstops: Leverage social media and a strategic drip campaign to build awareness and momentum. • Grassroots: Launch a relational marketing effort rooted in personal connection—like the “100 Cups of Coffee” strategy—to engage people of influence in your community. Learn how to cast a compelling vision that draws both digital audiences and key local connectors into meaningful partnership. (Video length 17 min)
Social media isn’t just a marketing tool—it’s a community-building powerhouse. For fair boards and societies, it’s not about selling tickets or promoting events; it’s about creating meaningful engagement that builds trust, fosters relationships, and strengthens community involvement. When done right, social media doesn’t just spread awareness—it mobilizes supporters, attracts volunteers, deepens donor relationships, and sustains engagement long after the event ends. This session will dive into how fair boards and Ag societies can use social media strategically to cultivate an online presence that resonates with their audience, increases participation, and strengthens community bonds. (Video Length 55min)
Today’s volunteers expect choice, clarity, and flexibility. This video focuses on how to build a recruitment experience that meets people where they are—offering various pathways into your organization. From task-specific roles to behind-the-scenes support, you’ll learn how to design user-driven systems that make it easy and attractive for anyone to say “yes” to making a difference. (video length 9min)
This video introduces a comprehensive survey designed to gather insights into potential volunteers’ expectations, skills, interests, and availability. By understanding these aspects, organizations can align volunteer roles more effectively, ensuring a mutually beneficial experience. (Video Length 5min)
Effective onboarding is crucial for volunteer retention. This session emphasizes the importance of clear task descriptions and the creation of a “Why Video” to communicate the organization’s mission and values. Such tools help volunteers understand their roles and the broader impact of their contributions. (Video Length 5min)
Delegation is a vital leadership skill. This video explores strategies for assigning tasks appropriately, ensuring that volunteers feel empowered and trusted. Proper delegation enhances productivity and fosters a collaborative environment. (Video length 8min)
Below the videos, make sure to access the downloadable handouts.
In this no-fluff session, Ian Hill shares the tools, mindset, and real-life strategies to address the hard stuff head-on—without losing your integrity or the mission. You’ll learn how to set boundaries, confront poor behavior constructively, and protect the culture you’ve worked so hard to build. Because your fair, ag society, or nonprofit deserves a team that lifts it up—not tears it down.
In this video Ian lays out a process for personal change, a step by step process for implementing change in your personal or professional life.
Here is an outstanding activity to better understand your leadership style and the approach of others. Deeper understanding of your own approach and the style of others will increase the likelihood of alignment and success.
In this video, Ian gives us a system to not only manage our time but more importantly to maximize its utilization!
The Mental Strength Menu is a proactive framework for mental resilience. It offers seven core practices—purposeful engagement, playful exploration, connection, reflection, physical vitality, intentional recovery, and restful sleep—designed to prevent stress and foster long-term well-being Download the guide to start strengthening your mental wellness today!
Fairs.com believes that every fair in Alberta, regardless of size or budget, deserves access to the tools needed to operate, grow, and thrive. They recognize the vital role fairs play in their communities—preserving agricultural traditions, driving local progress, and fostering essential human connections. With innovative digital ticketing, marketing, and website services, Fairs.com provides a full set of tools to ensure fairs remain vital hubs of tradition and progress.
